Using Pinterest in Your Job Search

One of my favorite things about my job is that I get to be on Pinterest while at work. Yes. It’s wonderful. However, I’m not spending my time looking at crafts or food. The account I run for our office is a collection of several different kinds of resources that students and others can access all in one place. I’ve found articles about using social media, career and internship tips, dress for success ideas, books to read, words of inspiration, career humor, and a few other areas. Our Pinterest account is quite popular. Which is cool.

UMD CS Pinterest

Okay, onto what my post is actually about…using Pinterest as part of the job search. Crazy idea, right? Well, last week I had the pleasure of speaking to a class of seniors about ways to use various types of social media as part of the job search. I thought I’d share with you the information I shared with the class about Pinterest.

If a company you are interested in working for has a Pinterest page – follow it. A company’s Pinterest page could be your best chance at discovering organizational culture before you even set foot in the door. Depending on the boards that the company puts together, you could also learn about philanthropy/community involvement, industry trends, and company product and/or services.

Here’s a sample of the General Mills company Pinterest page. I like how they share information about their past as an organization and also what they are currently doing.

General Mills pinterest

Universities are getting in on the Pinterest action too. Check out this sample of UW-Madison’s official Pinterest page. It’s the perfect way to show off the University to everyone from prospective students and potential employees to alumni and donors.

UW Madison Pinterest

Here are some other simple ways Pinterest can help you in your job search:

  • Motivation and inspiration – because let’s face it, job searching is not the easiest thing to do in the world.
  • Articles about job searching and employment trends. Sites like The Prepary and Levo League have great Pinterest pages of content.
  • Dress ideas for interviews, job fairs, and on the job. Who doesn’t love sprucing up their wardrobe. I have found a whole host of dress ideas to kick my office attire up a notch.
  • Show off your personality. Let’s face it, it’s hard to show off your true personality in a cover letter or resume. Use Pinterest to show off who you are.
  • Follow a career office or two. We collect information addressing a lot of different career-related topics.

How are you using Pinterest these days?


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